>"When Lords ends, I want people to feel like they just went through a nightmare. I want them to say, "I think I just went through an actual nightmare, and I'm still trying to sort it out," as opposed to a movie where they can easily explain what happens to Heidi and it's all wrapped up nicely for them and they can walk out of the theater thinking, OK, everything got wrapped up perfectly for me. The movie makes sense, but I didn't want to make it obvious. There are details that people will catch the second time around that they may have missed the first time. Lords leaves you with a weird, uncomfortable, off-balance feeling. That's what my favorite kinds of horror movies all do." - Rob Zombie

This is not the usual Rob Zombie. The Lords Of Salem falls more akin to Italian horror, Robert Eggers, and Roman Polanski. Both times Sheri Moon entered the theater, first at the entrance, the second the main stage, the Lacrimosa music combined with the blinding visuals echoed of 2001: A Space Odyssey and it made my jaw drop. This is the best a Rob Zombie film has ever looked and sounded. Something about the golden, white, and red grainy aesthetic puts a hauntingly beautiful historical filter over the picture. Something as simple as a theater stage looks alien. The shining spotlight glistening through the silhouettes of the witches and landing on the audience members is like a historical event. An apartment hallway begins to play tricks on your mind, if it's changing or it's your mind just wanting to see something different. I thought the staircase went missing, but I was wrong. Every room is bleakly lit and desaturated, usually accompanied by a lot of bloom or light flares. It feels like a nightmare. The perversion of Christian imagery and classical art is played wonderfully throughout, it's like the Devil has a strong hold on everything around it and all of Salem. Something that's lacking in a lot of mainstream horror now is atmosphere and tension. It's never about character building anymore; characters are soullessly placed in a preconceived script just so they can deliver spooky jump scares for an hour and a half, they leave you open for a twentieth sequel. Zombie's carefully paced script lends itself to profound set up and pay off. If he revealed the later images too early, their impact would not have as much of a lasting impact. Watching Sheri's character go insane, both i.e. drug use and indoctrination by witches, builds to the empowering images of the theater where Satan is and all the trippy classiness shots in the third act. If not for the thin story, which is actually pretty self explanatory, what makes it stick out is the outstanding visual storytelling. Rob was ahead a few years of other films like Hereditary in re-popularizing horror films that are reliant on their atmosphere. This is next level Stanley Kubrick Zombie. If you like your horror films more experimental, macabre, and not straight forward, this is the closest you can get to a modern pick. Also, thank you Blumhouse for producing this!